Pre-event Social Media Toolkit


This is a Twitter and Instagram social media toolkit for Running Down The Walls 2021. These can be reposted as-is, or serve as examples/templates for your own posts. Each section starts with the image or video to use, followed by the text. Images and videos can be right-clicked and saved, so that you can upload them to your posts.

These appear in the order that Philly ABC is posting, but feel free to pick and choose and post in whatever order you want.


rdtw-2021

Twitter (thread) :

It’s that time! Join us on Sept. 12 for another #RunningDownTheWalls 5K for #PoliticalPrisoners!

Funds go to #MumiaAbuJamal & monthly stipends for 17 other PPs.

Register now!
https://phillyabc.org/rdtw/

#RunForMumia

(1/8)

#RDTW is more than a 5K, it’s a day to amplify voices of comrades behind bars & lift them up in their struggles.

Over the last 3 years we’ve raised $17,952 for current & former PPs. Let’s do it again on Sept 12!

See 2020, 2019, & 2018 reportbacks:
https://phillyabc.org/rdtw/reportbacks/

(2/8)

Mumia is a former Black Panther, MOVE supporter, organizer and inspiration for the prison lawyers movement, award-winning journalist and author of nine books and hundreds of columns and articles.

(3/8)

Known as “the voice of the voiceless” for many years of speaking out about issues relating to working class people of color, prisoners, and more, he was targeted and framed for the murder of a cop in 1981. He was convicted on perjured testimony and manufactured evidence.

(4/8)

It’s urgent that we come together for the freedom of Mumia, as he faces medical neglect on serious health complications, including congestive heart disease, liver damage, a severe chronic skin condition, and recent recovery from COVID-19.

All hands on deck to #FreeMumia

(5/8)

The ABCF Warchest sends monthly stipends to #PoliticalPrisoners and Prisoners of War who have insufficient, little, or no financial support.

Since November 1994, the program has dispersed more than $150,000. The current Warchest recipients are:
https://phillyabc.org/rdtw/#warchest

(6/8)

Running is not required! You can also walk, bike, skate, roll, etc.

If you can’t make it or want to make additional contributions, please sponsor a participant either outside or inside prison, or one of each. Contact us for more info on sponsoring! [email protected]

(7/8)

Mumia has been in prison for nearly 40 years. It’s time for him to come home. Together we are stronger than prison walls, and together we can free Mumia.

Register now for this meaningful 5K run/walk/roll on September 12th and #RunForMumia

https://phillyabc.org/rdtw/#register

(8/8)

Instagram:

It’s that time again! Join us on September 12th for another #runningdownthewalls 5K to raise funds for #politicalprisoners! Proceeds will be split between Mumia Abu-Jamal and the Warchest fund that sends monthly stipends to 17 other political prisoners.

Register now: https://phillyabc.org/rdtw/#register

#RDTW is more than a 5K, it’s a day to amplify voices of comrades behind bars and lift them up in their struggles, and maintain material support. Over last 3 years we’ve raised $17,952 for current and former political prisoners. Let’s do it again this year!

See 2020, 2019, and 2018 reportbacks:
https://phillyabc.org/rdtw/reportbacks/

Mumia is a former Black Panther, MOVE supporter, organizer and inspiration for the prison lawyers movement, award-winning journalist and author of several books and hundreds of columns and articles. Known as “the voice of the voiceless” for many years of speaking out about issues relating to working class people of color, prisoners, and more, he was targeted and framed for the murder of a cop in 1981. He was convicted on perjured testimony and manufactured evidence. It’s urgent that we come together for the freedom of Mumia, especially as he faces medical neglect on serious health complications, including congestive heart disease, liver damage, a severe chronic skin condition, and recent recovery from COVID-19. All hands on deck to #freemumia

The ABCF Warchest sends monthly stipends to PPs and POWs with insufficient, little, or no financial support. Since November 1994, the program has dispersed more than $150,000.

See the current Warchest recipients at:
https://phillyabc.org/rdtw/#warchest

Running is not required! You can also walk, bike, skate, roll, etc. If you can’t make it or would like to make additional contributions, please sponsor a participant either outside or inside prison, or one of each. Contact us for more info on sponsoring! [email protected]

Mumia has been in prison for nearly 40 years. Together we are stronger than prison walls, and together we can bring Mumia home. Register now for this meaningful 5K run/walk/roll on September 12th and #runformumia!




Twitter and Instagram:

Registration is open for this year’s #RunningDownTheWalls 5K run/walk/roll for #PoliticalPrisoners

Funds go to support #MumiaAbuJamal and sending monthly stipends to 17 other political prisoners.

Secure your place at the event. Register now!
http://phillyabc.org/rdtw/




Twitter:

UPDATE: Last yrs Philly #RDTW had remote participants from 11 states & DC! To accommodate them again, the new registration deadline is Aug 27 to ensure their shirts arrive on time.

All the more reason to not wait! Register ASAP at: https://phillyabc.org/rdtw/

(video by @hate5six)

Instagram TV:

UPDATE: Last year’s Philly #runningdownthewalls had remote participants from 11 other states and DC! To accommodate them again, the new registration deadline is August 27th to ensure their shirts arrive on time.

All the more reason to not wait! Register ASAP at: https://phillyabc.org/rdtw/

This year marks the 40th year that Mumia has been behind bars as a voice for the voiceless. Due to multiple health issues from medical neglect, he needs our support now more than ever. We look forward to seeing you there on September 12, 2021. #runformumia

(amazing video by @hate5six)




rdtw-social-media-mumia.jpg

Twitter:

Since ’99, prisoners & support organizations have participated in this annual 5K run/walk/roll to show solidarity & raise funds for numerous #PoliticalPrisoners. Join us again this year, remote or in person, as we #RunForMumia to #FreeMumia!

Register at:
https://phillyabc.org/rdtw/

Instagram:

Since ’99, prisoners and support organizations have participated in this annual 5K run/walk/roll to show solidarity and raise funds for numerous #PoliticalPrisoners. Join us again this year, remote or in person, as we #RunForMumia to #FreeMumia!

Register at:
https://phillyabc.org/rdtw/




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Twitter & Instagram:

#RunningDownTheWalls to #FreeMumia will be here before you know it!

Register for this year’s event at: https://phillyabc.org/rdtw/

Also see the 2020 statements from Oso Blanco, Jaan Laaman, Bill Dunne, and David Gilbert showing the impact of this solidarity 5K on comrades inside.




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Twitter (thread) :

Check out this excerpt from a ’97 interview with NJ-ABC on ABCF Warchest & the urgency to #FreeMumia

24 yrs later it’s still life or death for Mumia. Let this be the year he comes home. Register now & #RunForMumia at #RunningDownTheWalls

https://phillyabc.org/rdtw/

(thread 1/8)

MR&R: “As far as political prisoners, who would you say- not that anyone is any more important than any other- who would you say the main political prisoner that you would like to inform people of?”

(2/8)

NEIL: “Well, because Mumia’s [Mumia Abu-Jamal] case is so detrimental right now, he’s facing life or death, I would encourage everyone to find out about him and how they can actually get involved and help”…

(3/8)

…“Not just to know about him, but try and help out, to help build a movement that can free him. And believe me, if that is successful, it’ll create the conditions where it’ll become a lot easier to free many other political prisoners.”…

(4/8)

…“It’ll create the conditions to build a movement where the freeing of political prisoners is likely, where it’s easier to obtain. The way we’ve gone about supporting political prisoners isn’t so much where we found out who was doing this or that.”…

(5/8)

…“The way our organization works is we try and find out, to the best of our knowledge, who’s a political prisoner and which one needs the most support. One of the most successful programs of the Anarchist Black Cross Federation (ABCF) is the Warchest Program.”…

(6/8)

…“What that does is it collects money from the different groups in the federation, and different supporting individuals [and groups]. They all send in money, and this money is then distributed every month to those political prisoners and prisoners of war…

(7/8)

…who receive the least financial support. The more money that we get in, the more money we’re able to send out every month.”

– –
February 1997 Interview with NJ-ABC
https://www.abcf.net/nj-abc-1997-interview/

(8/8)

Instagram:

Black August is here and #RDTW will arrive before you know it. Please register sooner than later to take part in this solidarity 5K to #FreeMumia and raise funds for #politicalprisoners. Check out this excerpt from a 1997 interview with NJ-ABC, discussing the urgency to free Mumia and the ABCF Warchest program.

Now 24 years later, it’s still life or death for Mumia. Let this be the year we bring him home. Register now to #RunForMumia at Running Down The Walls!

https://phillyabc.org/rdtw/

– MR&R: As far as political prisoners, who would you say- not that anyone is any more important than any other- who would you say the main political prisoner that you would like to inform people of?

NEIL: Well, because Mumia’s [Mumia Abu-Jamal] case is so detrimental right now, he’s facing life or death, I would encourage everyone to find out about him and how they can actually get involved and help. Not just to know about him, but try and help out, to help build a movement that can free him. And believe me, if that is successful, it’ll create the conditions where it’ll become a lot easier to free many other political prisoners. It’ll create the conditions to build a movement where the freeing of political prisoners is likely, where it’s easier to obtain. The way we’ve gone about supporting political prisoners isn’t so much where we found out who was doing this or that. The way our organization works is we try and find out, to the best of our knowledge, who’s a political prisoner and which one needs the most support. One of the most successful programs of the Anarchist Black Cross Federation (ABCF) is the Warchest Program. What that does is it collects money from the different groups in the federation, and different supporting individuals [and groups]. They all send in money, and this money is then distributed every month to those political prisoners and prisoners of war who receive the least financial support. The more money that we get in, the more money we’re able to send out every month.

– –
February 1997 Interview with NJ-ABC
https://www.abcf.net/nj-abc-1997-interview/




herbandtemple-mumia.png

Twitter:

Repost from (IG: herbandtemple) to amplify Mumia Abu-Jamal’s voice in #BlackAugust. This month we study & train to further fight for freedom year-round. Follow Herb & Temple for revolutionary wellness and more. If you haven’t started training yet for #RunForMumia now is the time.

Instagram:

Repost from @herbandtemple to amplify Mumia Abu-Jamal’s voice in #BlackAugust. This month we study and train to further the fight for freedom year-round. Follow Herb and Temple for revolutionary wellness events and more. If you haven’t started training yet for #RunForMumia now is the time.

•••••••••••••••••••••••••••••••••••••
Don’t know who this revolutionary, journalist, truth teller, freedom fighter is? He’s being held ransom for fighting for our freedom, so definitely take a minute to Google search him ✊🏽🌱🖤 #BlackAugust #freemumia #freeEmAll #freeEmAllTilTheyFree #politicalPrisoners #PrisonersOfWar #liberation #blackLOVE

We have brothers and sisters sitting behind bars who have LITERALLY sacrificed their lives for ours. Tap in. It’s time. This is what #BlackAugust is about ✊🏾✊🏾✊🏽✊🏾✊🏿✊🏿✊🏽




king-albert.jpg

Twitter:

We are excited to announce that Robert King and Albert Woodfox of the #Angola3 have registered for #RunningDownTheWalls! They are coming to Philadelphia for the #RunForMumia. We hope that you will join us. Register now to secure your place at the event!

https://phillyabc.org/rdtw/

Instagram:

We are excited to announce that Robert King and Albert Woodfox of the #angola3 have registered for #runningdownthewalls! They are coming to Philadelphia for the #RunForMumia.

We hope that you too will join us, because after nearly 40 years in prison, it’s still life or death for Mumia. It’s imperative that we bring him home, and it’s going to take all of us coming together to make that happen. Don’t wait until the deadline! Register now to secure your place at the event!

https://phillyabc.org/rdtw/




rdtw-social-media-shoes.jpg

Twitter & Instagram:

It’s less than 3 weeks away from the registration deadline (Aug 27) for this year’s #RunningDownTheWalls 5K to support #MumiaAbuJamal and 18 other #PoliticalPrisoners.

Don’t wait until the last minute! Register today and #RunForMumia to #FreeMumia

https://phillyabc.org/rdtw/




Twitter

Don’t miss the #RunForMumia at #RunningDownTheWalls. Register now at: https://phillyabc.org/rdtw/

Mumia’s freedom is essential. We MUST bring him home. Learn more about why in this video by @hate5six with @thelastjamal and Noelle Hanrahan of @PrisonRadio
https://youtu.be/nMofA2GvkNU

Instagram TV:

13th & Locust: An Update on Mumia Abu-Jamal and His Path to Freedom

Don’t miss the #RunForMumia at #RunningDownTheWalls. Register now at: https://phillyabc.org/rdtw/

Mumia’s freedom is essential. We MUST bring him home. Learn more about why in this video by @hate5six with @thelastjamal and Noelle Hanrahan of @prisonradio.




rdtw-social-media-footprints.jpg

Twitter & Instagram:

It’s less than 2 weeks from the registration deadline for #RunningDownTheWalls!

Don’t miss out on the #RunForMumia to #FreeMumia, and raise funds for 18 other PPs. Register today at: https://phillyabc.org/rdtw/

Remember, running is not required. You can walk, bike, roll, etc! #RDTW




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Twitter (thread) :

See the 2021 #RunningDownTheWalls solidarity statement from Indigenous #PoliticalPrisoner Oso Blanco!

The registration deadline is less than 2 weeks away. Don’t wait until the last minute & risk missing out. Register for the #RunForMumia at: https://phillyabc.org/rdtw/

(thread 1/6)

“Brothers and Sisters:

I encourage Running Down the Walls, September 12th, nationwide.

The crimes against native people have gone 100% unpunished for over 500 years– since 1492”…

(2/6)

…“Yet we who fight by any means for justice have been shot, dog mauled, beat, gassed, tortured, held in solitary for years. We have had our mail stolen 1000s and 1000s of times”…

(3/6)

…“We have been held in these cement coffins separate from our children, wives, native nations, husbands, partners, and elders. We can only rise in higher thought or higher education, or we can fall into a deep and dark self-pity”…

(4/6)

…“I look at RDTWs and I gain strength. Some good people are still out there who really believe in political prisoners’ freedom. So our actions will have lasting power to change the wrongs of colonialism and its work of genocide to rob more land from native nations”…

(5/6)

…“RDTW gives me hope and power. Since you all never give up, I’ll never give up!

Love,
Oso Blanco”

(6/6)

Instagram:

Check out the 2021 #RunningDownTheWalls solidarity statement from Indigenous #PoliticalPrisoner Oso Blanco!

The registration deadline is less than 2 weeks away. Don’t wait until the last minute and risk missing out. Register now for the #RunForMumia at:

https://phillyabc.org/rdtw/

– –
Brothers and Sisters:

I encourage Running Down the Walls, September 12th, nationwide.

The crimes against native people have gone 100% unpunished for over 500 years– since 1492. Yet we who fight by any means for justice have been shot, dog mauled, beat, gassed, tortured, held in solitary for years. We have had our mail stolen 1000s and 1000s of times. We have been held in these cement coffins separate from our children, wives, native nations, husbands, partners, and elders. We can only rise in higher thought or higher education, or we can fall into a deep and dark self-pity.

I look at RDTWs and I gain strength. Some good people are still out there who really believe in political prisoners’ freedom. So our actions will have lasting power to change the wrongs of colonialism and its work of genocide to rob more land from native nations. RDTW gives me hope and power. Since you all never give up, I’ll never give up!

Love,
Oso Blanco




Twitter and Instagram:

Last week to register for #RunningDownTheWalls
–> Deadline is Friday!!!

It’s on all of us to free Mumia Abu-Jamal. This is the year we bring him home! Share this inspiring video by @thelastjamal and @hate5six, and register for the event at: https://phillyabc.org/rdtw/

#RunForMumia




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Twitter:

Registration for #RunningDownTheWalls puts you into a raffle to win a new Mumia T-shirt!

If you haven’t signed up yet, please do it today! This is the last week to register: https://phillyabc.org/rdtw/

Mumia MUST come home. #RunForMumia to #FreeMumia
#FreedomIsTheOnlyTreatment

Instagram:

Registration for #RunningDownTheWalls puts you into a raffle to win a new Mumia T-shirt!

Those who have signed up are already in the raffle. If you haven’t signed up yet, please do it today! This is the last week to register (phillyabc.org/rdtw).

**Mumia MUST come home.**
#RunForMumia to #FreeMumia because #FreedomIsTheOnlyTreatment




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Twitter (thread) :

Only 3 days left to register for #RunningDownTheWalls.

Register now at: https://phillyabc.org/rdtw/

Remember that running is not required, and that current and former prisoners are doing this with us. See this 2021 statement from former #PoliticalPrisoner Jaan Laaman.

(thread 1/5)

“Hey, all my Running Down The Walls folks. This is Jaan Laaman, calling for all of us, coast to coast and on both sides of prison walls, to get this 2021 RDTW run going!

I’ve been RDTWs for 20 years, but this will be my first run, NOT on a prison yard!”…

(2/5)

…“We must all remember the many political prisoner sisters and brothers, running and walking (some in seg cells), with us on Sept. 12. And let’s not forget the many conscious minded social prisoners who also join RDTW.”…

(3/5)

…“Let me send a revolutionary salute to all ABC collectives and people, for organizing RDTW for over 20 years – and also to all the other activist and revolutionary groups and people, who join and support RDTW.”…

(4/5)

…“Alright, all you young and not so young runners, running in prison yards and city streets, let’s get to running – RUNNING DOWN THE WALLS – 2021!”

- Jaan Laaman

(5/5)

Instagram:

Only 3 days left to register for #runningdownthewalls.

Register now at: phillyabc.org/rdtw

Running is not required. We welcome all forms of participation, and remember that current and former prisoners are doing this with us. See this 2021 statement from former #politicalprisoner Jaan Laaman.

Hey, all my Running Down The Walls folks. This is Jaan Laaman, calling for all of us, coast to coast and on both sides of prison walls, to get this 2021 RDTW run going!

I’ve been RDTWs for 20 years, but this will be my first run, NOT on a prison yard! We must all remember the many political prisoner sisters and brothers, running and walking (some in seg cells), with us on Sept. 12. And let’s not forget the many conscious minded social prisoners who also join RDTW.

Let me send a revolutionary salute to all ABC collectives and people, for organizing RDTW for over 20 years – and also to all the other activist and revolutionary groups and people, who join and support RDTW.

Alright, all you young and not so young runners, running in prison yards and city streets, let’s get to running – RUNNING DOWN THE WALLS – 2021!




Twitter (thread) :

Only 2 days left to register for #RDTW 2021.
–> Deadline is end of day tomorrow!

For 20 years we’ve been #RunningDownTheWalls inside & outside prisons. Join us again this year as we #RunForMumia to #FreeMumia.

Register now at: https://phillyabc.org/rdtw/

(thread 1/2)

It’s life or death for Mumia. This MUST be the year we bring him home. We need all hands on deck to make that happen. Invite your friends, family, and comrades to participate with us, and share this inspiring video by @hate5six narrated by Mumia’s grandson @thelastjamal.

(2/2)

Instagram:

Hear it from Jaan Laaman. For 20 years we’ve been #runningdownthewalls inside & outside prisons. Join us again this year as we #RunForMumia to #FreeMumia.

Register now at: phillyabc.org/rdtw

It’s life or death for Mumia. This MUST be the year we bring him home, and we need all hands on deck to make that happen. Spread the word. Invite your friends, family, and comrades to participate with us!




rdtw-social-media-footprints-2.jpg

Twitter (thread) :

Today is the last day to register for Philly #RunningDownTheWalls!
–> Don’t miss this meaningful 5K to raise funds & support for #MumiaAbuJamal & 18 other #PoliticalPrisoners.

Running is not required. We welcome all forms of participation, remote or in-person.

(thread 1/4)

Mumia needs us more than ever. He suffers from coronary artery disease, diabetes, liver cirrhosis from years of untreated Hepatitis C, and Psoriasis.

Incarceration is going to kill him, and that is why #FreedomIsTheOnlyTreatment. We HAVE to bring him home this year.

(2/4)

Your participation in #RDTW also supports the ABCF Warchest - a fund that sends monthly stipends to Political Prisoners and Prisoners of War who have insufficient, little, or no financial support.

Since initiation in 1994, the program has dispersed more than $140,000.

(3/4)

So let’s come together, inside and outside prison walls. Let’s run/walk/roll for revolution, for Mumia Abu-Jamal, and the freedom of all Political Prisoners and Prisoners of War!

Register for the #RunForMumia today at:
https://phillyabc.org/rdtw/

(4/4)

Instagram:

Today is the last day to register for Philly #runningdownthewalls!
–> Don’t miss this meaningful 5K to raise funds & support for Mumia Abu-Jamal and 18 other #politicalprisoners.

Running is not required. We welcome all forms of participation, remote or in-person.

Mumia needs us more than ever. He suffers from coronary artery disease, diabetes, liver cirrhosis from years of untreated Hepatitis C, and Psoriasis. Incarceration is going to kill him, and that is why #FreedomIsTheOnlyTreatment. We HAVE to bring him home this year.

Your participation in #rdtw also supports the ABCF Warchest - a fund that sends monthly stipends to Political Prisoners and Prisoners of War who have insufficient, little, or no financial support. Since initiation in November 1994, the program has dispersed more than $140,000.

So let’s come together, inside and outside prison walls. Let’s run/walk/roll for revolution, for Mumia Abu-Jamal, and the freedom of all Political Prisoners and Prisoners of War!

Register for the #RunForMumia today at link in bio: phillyabc.org/rdtw/